Video Marketing
Autzu x Luma Creative
Drafted and worked on edits for an evergreen marketing advertisement for Autzu with the production help of Luma Creative. Adjusted the script, advised other stakeholders on the product marketing wording, made changes with graphic designers, uploaded to multiple video marketing/display ad networks.
Partner Marketing
Autzu x Uber Email | SMS | Push Campaign
Created the copy, audience segmentation/buyer persona, and redesigned product marketing for a joint marketing campaign with Uber. Started the conversation and drafting with Uber's partner, legal, and marketing comms team to effectively reach a new audience.
Email Marketing
Autzu "Card" Email Marketing
Worked with graphic designers to redesign the email marketing to be more modular and faster for those in the marketing funnel to book rides/sign up.
Video Marketing
Autzu Social Media Marketing
Scripted, voiced, and edited multiple short-form video content for Autzu's social media. These videos were also utilized in the paid media marketing campaigns that linked directly to the app download page.
Blog | Email | Social Copy
Title: Driving Towards 5 Stars: How to Increase Your Uber Driver Rating! ⭐
Subtitle: The Best Practices for Raising Your Uber Driver Rating
Hello (Name)
Are you having trouble raising your Uber Driver rating or fearful of it dropping? By having a higher Uber Driver rating, you will have more priority over pickups. So more pickups = more money in your pocket! Here are our 5 tips for taking your Uber Driver rating to the next level!
Give a helping hand 👋 : open the doors for passengers or offer to store their luggage for them if picked up at the airport. Travelers are often tired and will appreciate the extra help.
Learn the ways of the road ✅: Knowing a better route or adhering to a rider's route will speed up the trip as navigation isn’t always the best option if stuck in stop-and-go traffic
Know the flow of conversation 🗣: Try to keep an easygoing and upbeat conversation with your riders. If they’re responsive to your greetings, then continue with the conversation! If they seem tired and unresponsive to a conversation, it’s ok to let them enjoy a more peaceful ride.
Suggest some events in the area 💭: If you’ve read our previous email about earning more, you’ll remember that knowing local events will help you pick up more people. But it will also give you a conversation topic with people you pick up from the airport or who are new to the city!
Keep the car clean and scent-free ✨: Try to eat any lunch or snacks outside of the vehicle, and find a nice park or area to rest at the same time. Having a scent-free vehicle will make sure riders are comfortable and feel clean after hopping out at their destination. Thankfully, with Autzu, this won’t be much of a problem with our clean EVs!
Just remember to be polite and aware of the situation your riders are currently in. By making sure they’re safe and having a great ride, you’re bound to have your Uber Rating hitting those five stars! ⭐⭐⭐⭐⭐
Facebook/Instagram Caption:
With the Uber Driving rating being a key factor in determining whether you get rides or not, we wanted to help with 5 fantastic ways to increase your rating!
👋 Give a helping hand: Be courteous with gestures such as opening doors, grabbing luggage, and asking riders if they need any help.
✅ Learn the ways of the road: Study new routes and ways to get around traffic for a smoother experience for the rider!
🗣 Flow of Conversation: Try to have an easygoing and upbeat conversation with riders! Knowing whether or not they’re in the mood to chat or not is key to a great ride exchange.
💭 Suggest events in the area: Being knowledgeable about what’s going on in the area can lead to a good conversation topic with a rider to see if the area has something to offer them during their stay!
✨ Keep the car clean and scent-free: By eating lunch or snacks outside of the vehicle, the cleanliness will lead to higher ratings from riders!
Thankfully with Autzu, our vehicles always come clean and ready to service riders when you book!
Blog | Social Media Copy
Title: 5 Tips to Maximize Your Earnings as an Uber Driver 💸
Are you looking for new ways to maximize your rideshare earnings throughout the week? 💵 We at Autzu have compiled a list of the best practices to start bringing in more rides, and therefore more money, to your rideshare account! Here’s how:
Stick to your route: Plan out the areas you want to pick up from so that you aren’t going too far out of the way which will lead to making the long drive back home. It’s better to stay in a focused radius around hotspots. 🗺
Drive near areas of heavy usage: Locate the best areas with consistent and heavy pickups. Some of the best places throughout the day include airports, train stations, strip malls, bars, and other places that may have alcohol involved. You should test out different times for these hot spots to know the best point in your day to head towards them. 🔥
Stay in one spot: Patience and waiting can be the best way to ensure you aren’t wasting time and energy driving in circles. Grab a bite to eat or cool off under some shade while you wait for riders to pick back up. Doing this will save you a lot of money on energy costs! 🔋
Research local events during the month: With the weather warming up, events such as concerts, festivals, and fairs are soon to follow. Before you start your week, take a second to look up what’s happening within the community. Add these to a calendar app and set reminders to help chart these events which are bound to have high activity and more riders in your vehicle! 🔎
Take note of surge trends and take preemptive action: Paying attention and writing notes for when surge events can help you track those trends in an area. Noticing when rider usage is incredibly high with surge pricing will help you predict these events over time. Have notes ready and take some time out of the day to chart when the average surge pricing happens during the week to take advantage! 📝
These are the five fantastic ways to help boost your profits for the future! But the best way to maximize your rideshare earnings is by driving with Autzu! 😉 Start your ridesharing journey by booking today:
Facebook / Instagram Copy:
New to ridesharing or looking to up your profits? 🤔 Here are 5 ways to maximize your earnings: ✍️ Plan out the route and areas you want to stay in for the day 🔎 Locate the best spots, such as airports, bars, etc, in your area that are bound to have consistent riders throughout the day ✋ Slow down, be patient, and take a break to save on energy and make the riders come to you 🗺 Research events that are happening within the month, such as festivals, concerts, fairs, and more ⚡️ Track surge pricing throughout the week to be more proactive and estimate when the next one will happen. 💰 Follow these steps and drive with Autzu to bring your earnings to the next level!
Blog | Social Media Copy
Title: 3 Ways to Earn More as an Uber Driver this Summer
With summer in full swing, the air is excited as people prepare to indulge in concerts, festivals, and fairs. For Uber drivers partnered with Autzu, this season promises a bustling opportunity to capitalize on the surge of activities. Whether you’re a seasoned driver or gearing up for your first summer behind the wheel, here are some invaluable tips to ensure you earn the most out of your experience:
Stay Hydrated 💧
The summer sun can be relentless, especially when you’re spending long hours on the road. To combat exhaustion and stay focused, hydration is key. Stay stocked with cold water in your vehicle and take regular breaks to rehydrate. It’s not just about quenching your thirst but also ensuring you have the stamina to keep up with the demand during peak hours.
Bring Some Shades 😎
Driving into the glare of the summer sun can be hazardous and uncomfortable. Invest in a good pair of sunglasses that not only protect your eyes but also enhance your visibility. Your passengers will appreciate your effort to ensure a safe and comfortable ride, especially during bright daylight hours.
Plan Out Your Route 🗺
Knowledge is power, especially when navigating the busy streets during summer events. Take some time to research local festivals, concerts, and other popular gatherings happening in your area. Planning your routes strategically around these hotspots can significantly increase your chances of getting lucrative surge pricing pickups. Anticipating where the crowds will be allows you to position yourself advantageously, maximizing your earnings potential.
Summer isn’t just a season — it’s a prime opportunity for Uber drivers to thrive. By staying hydrated, protecting your vision with sunglasses, and planning your routes around local events, you’ll not only enhance your driving experience but also boost your earnings potential. With Autzu, you have the tools to schedule your shifts strategically and make this summer one to remember. Don’t miss out on the chance to capitalize on the excitement — prepare now and set yourself up for success as you hit the road. Rent a car for Uber with Autzu to maximize your earnings this summer!
Autzu is an official Uber Partner
Visit our website at www.autzu.com
To signup go to www.autzu.com/signup
For more info: www.autzu.com/faq
To signup go to www.autzu.com/signup
For more info: www.autzu.com/faq